‘Engaging the Patient’ blog to feature leading healthcare experts
 and creative solutions for delivering patient centered care

CHICAGO, IL — March 2, 2010 — Healthcare leaders have learned that sometimes medical breakthroughs simply aren’t enough. Patients can forget up to 80% of their doctor’s instructions by the time they hit the parking lot. As a result, a lack of patient engagement creates a cascade of costs and negative outcomes ranging from readmissions, to poorly-managed chronic conditions, to medication non-adherence and more. Now innovators, academics and clinicians are collaborating to share solutions through a new blog called Engaging the Patient.

“This blog highlights creative thinking,” said Ron Rooth, CEO of Emmi Solutions. “It showcases healthcare leaders and gathers their perspectives in one place.”

Engaging the Patient allows industry experts to outline ways to improve patient engagement through better communication, new technologies, process enhancements and more. Featured bloggers for Engaging the Patient include:

• Adam Bosworth, co-founder of Keas and former head of Google Health
• Anthony Cirillo, influential author and principal of Fast Forward Consulting
• Dr. Judith Hibbard, an acclaimed professor of health policy at the University of Oregon and a Senior Researcher for the Institute of Policy Research and Innovation
• David Rose, CEO of Vitality, maker of GlowCapsTM smart medication packaging
• Kristine White, VP of Innovation and Patient Affairs at Spectrum Health Systems in Michigan

In addition, Engaging the Patient editors search the web for the latest stories and studies on patient engagement and patient centered care. From legislation to pilot programs, the blog breaks down how the news impacts efforts to get patients involved in their care. Healthcare executives and innovators can subscribe to the blog by visiting www.engagingthepatient.com and clicking on the “sign me up!” button or by subscribing to the RSS feed.

About Emmi Solutions
Emmi Solutions, LLC, is the creator of technology-based communication solutions and producer of award-winning Emmi programs. Healthcare organizations nationwide use Emmi to engage patients and positively impact the patient experience across the continuum of care. Whether it’s helping people prepare for a procedure or manage a chronic disease, every detail of the Emmi platform is designed with a single goal in mind: to improve the patient experience. For more information, visit www.emmisolutions.com

Participate in our blog, Engaging the Patient, by visiting www.engagingthepatient.com. RSS feed is available at http://www.engagingthepatient.com/rss